Cofounder
ARM Creative
Cofounder & CEO
ARM Creative
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Construction Machinery Industrial and Epiroc – Part of the Atlas Copco Group.
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Paul Larson,
Juneau
Mining Sales
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Contents
Features
Unlock Potential & Maximize Success
By Tracy Barbour
By Vanessa Orr
By Amy Newman
By Isaac Stone Simonelli
By Vanessa Orr
By Danny Kreilkamp
Background: kostenkodesign | iStock
By Danny Kreilkamp
Background: kostenkodesign | iStock
Unlock Potential & Maximize Success
By Tracy Barbour
By Vanessa Orr
By Amy Newman
By Isaac Stone Simonelli
By Vanessa Orr
Quick Reads
By Kevin Van Nortwick | Flora Teo
Contributed by Junior Achievement of Alaska
Contributed by Junior Achievement of Alaska
Providing for My People
Contributed by Junior Achievement of Alaska
About The Cover
Here are a few words that could reasonably describe the current state of the digital marketing world: Fresh. Frenetic. Forward-thinking.
These are also a few words that might come to mind when you read the January cover story featuring Zach Aregood and Deanna Miller at ARM Creative.
SOTI, or State-of-the-Industry, is a small dinner event that ARM Creative offers to Alaskans interested in gaining a better handle on the latest tools and trends in the digital marketing world. The budding Anchorage firm welcomes anyone—restauranteurs, physical therapists, even other marketing firms—as one of ARM’s chief goals with the SOTI series is to advance Alaska business while building community.
To learn more about the ways Aregood and Miller are pushing the needle in Alaska, explore our cover story, “Automating & Advancing.”
Photograph by Kerry Tasker • Cover by Monica Sterchi-Lowman
By Kevin Van Nortwick | Flora Teo
Contributed by Junior Achievement of Alaska
Contributed by Junior Achievement of Alaska
Providing for My People
Contributed by Junior Achievement of Alaska
About The Cover
These are also a few words that might come to mind when you read the January cover story featuring Zach Aregood and Deanna Miller at ARM Creative.
SOTI, or State-of-the-Industry, is a small dinner event that ARM Creative offers to Alaskans interested in gaining a better handle on the latest tools and trends in the digital marketing world. The budding Anchorage firm welcomes anyone—restauranteurs, physical therapists, even other marketing firms—as one of ARM’s chief goals with the SOTI series is to advance Alaska business while building community.
To learn more about the ways Aregood and Miller are pushing the needle in Alaska, explore our cover story, “Automating & Advancing.”
Photograph by Kerry Tasker • Cover by Monica Sterchi-Lowman
From the Editor
appy New Year! I know I’m ready for a fresh start—how about you? And speaking of starting fresh, one demographic that is still paying an unknown price for the ongoing pandemic is our youth. Along with average, daily social interactions that most of us didn’t think much about pre-pandemic, young people the world over have missed out on some of life’s most momentous and memorable events: prom, graduation, clubs like drama and debate, performances, and sports events. Parents around the world have been racking their brains to concoct clever ways to give their children some semblance of “normalcy” as they bounce back and forth between home and virtual schooling, but parents can’t give their kids a football scholarship or the feeling of walking across a stage in front of their peers to receive a high school diploma. There are some things that just can’t be replicated.
Kerry Tasker
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ffective leadership is paramount to the success of every business. The leadership work can be challenging, but coaching can create a safe space where leaders can think, explore who they are, and refine their professional endeavors. Today, an increasing number of executives and managers in Alaska are capitalizing on leadership coaching to enhance their expertise and create positive outcomes for their organization.
Leadership coaches serve a distinct role for executives, managers, and other leaders. They facilitate a process to help clients define their goals, generate insights, and initiate action and new ways of behaving, says Diane Decker, who specializes in executive coaching, career coaching, and leadership development. “Coaching differs from consulting or advising in that it is about helping a client identify solutions that work for them, rather than me simply telling them what to do,” Decker says.
Span Alaska’s new Anchorage Service Center (ASC) means even better service and more options for our customers statewide.
Our new facility increases our capacity, improves our security, offers customizable storage areas, and streamlines freight handling — all to enable faster, smoother, and more consistent delivery of your cargo to its final destination.
Stop by our new ASC and see what Span Alaska can do for you. Or, to schedule a pickup or find the terminal nearest you, call 1-800-257-7726 or visit us at spanalaska.com.
laska Native corporations (ANCs) were established to positively benefit their shareholders. To this end, communication is paramount; however, many ANC shareholders live far outside the state’s urban areas in places that can be hard to reach by mail, telephone, or even digital means.
Add this to the fact that shareholders range greatly in age, technological savvy, and communication preferences—and it’s easy to understand why ANCs corporate communications and shareholder services departments are constantly exploring new ways to reach their audiences. And the continuing pressures of communicating during COVID-19 means even more changes to the way information is being conveyed.
magine hosting an event with an array of prospective clients in attendance, and the first slide of your presentation reads: “Here Is Exactly How Not to Hire Us.”
It seems counterintuitive, but this is precisely what ARM Creative has done with its educational event series: SOTI.
SOTI, or State of the Industry, is an event curated by the full-service marketing firm that aims to inform Alaskans about new tools available to advertising professionals in the digital age. But the event isn’t just limited to marketers; ARM welcomes anyone who’s interested in learning how to better leverage these tools—including its competition.
Are you ready?
Are you ready?
s Alaska was emerging from its longest recession on record, COVID-19 struck and delivered its devastating blow to the economy. The COVID-19 pandemic has impacted almost all the state’s industries, severely depressing revenue, employment, and consumer confidence. Now, what’s next for Alaska’s key industries? What economic forecasts are experts able—or willing—to make for 2021?
In October, the consensus among economists was that Alaska’s fate is uncertain. However, there was that ever-present cautious optimism that the state will recover slowly, but surely, from the recession—and the added burden of the pandemic.
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Flora Teo, President, Junior Achievement of Alaska
ut of an abundance of caution, the Alaska Business Hall of Fame event has been postponed until 2022. While this feels like another blow to the business community due to COVID-19, we feel it is important to wait until we can celebrate safely in person—this year’s class of laureates is exceptional, and so deserving of this honor. We look forward to celebrating with them in person on January 20, 2022.
COVID-19 has so quickly and so profoundly changed our daily lives. Schools have closed for face-to-face learning and businesses of all sizes are suffering. As unsettling as the past months have been to us as adults, consider the impact this is having on thousands of young people who are suddenly schooling at home.
Junior Achievement of Alaska
and Lake Elementary Principal Linson Thompson has been selected as the Junior Achievement of Alaska Educator of the Year. Thompson has been a strong supporter of Junior Achievement’s mission to encourage entrepreneurship and help Alaska’s youth build workforce readiness and financial literacy skills.
Through the annual JA in a Day event at Sand Lake Elementary School, in partnership with ExxonMobil, students are given the opportunity to interact with professionals from the business community while participating in hands-on, experiential learning activities that will prepare them for the future.
Marcus Wilson, North Star Elementary, Anchorage
Dawn Anderson, Goldenview Middle School, Anchorage
business with us year after year.
unior Achievement (JA) helps students develop successful financial management habits, empowers them to explore the idea of becoming an entrepreneur, and provides them with the skills necessary to succeed in a global workforce.
In addition, external evaluations have found that, overall, elementary students who participate in JA think about how the things learned in JA will be important later in life.
A significant number of middle school students develop or improve their entrepreneurial, leadership, and decision-making skills by participating in JA activities designed to give them financial literacy skills, prepare them to enter the workforce, and teach them about the pros and cons of entrepreneurship.
ave Allen is the owner of Alaska Dream Cruises and Allen Marine Tours, a family-owned business and one of the oldest tour companies in Alaska, operating in the Inside Passage for more than forty-five years.
Allen Marine operates more than thirty vessels, employs more than 300 Alaskans, and provides daily and week-long tours and cruises throughout Southeast Alaska. The company also builds aluminum boats and structural products at its boat shop in Sitka.
Alaska Business: How did you get your start?
Dave Allen: I grew up in the family business, which started as a shipyard in Sitka in 1967. Our family spent countless hours hauling boats, propping them up, scraping barnacles off hulls before adding fresh layers of copper paint, and making repairs.
Junior Achievement of Alaska
here are just a handful of organizations that have a hundred-year history of serving Alaskans: among them are First National Bank Alaska, established in 1922; the Sisters of Providence, which started its mission here in 1902; and the Historic Anchorage Hotel, built in 1916. And working right alongside the banks, hospitals, and hotels is a florist—Bagoy’s—founded by John and Marie Bagoy in 1922.
Today it remains a family business, now run by Chanda and Randy Mines. The pair took over ownership and operations from Chanda’s parents in 1991. “My parents were looking to sell the business and retire, and I was at a point where I could come over and help them package it up, and I fell in love with it,” Chanda says.
She wasn’t always as keen on it, particularly when she was young.
Junior Achievement of Alaska
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n July 15, 1994 Rich Owens started a conversation with Mike Cluff about buying the Tastee Freez that Cluff owned in Anchorage on the corner of Jewel Lake and Raspberry.
The deal was done in two weeks.
July 15 was a Friday, and by the following Monday, Cluff and Owens had agreed on a price and were figuring out a timeline. “I’d been in the restaurant, hotel, and tourism business here long enough to know that, come the end of September, things get pretty quiet, so I wanted to have a couple good months,” Owens laughs. “So I said, ‘How about August 1?’”
Former Governor Sean Parnell, who was at the time a practicing attorney, wrote up the contract for the deal—after expressing his concern about the timeline. The next step was financing, secured through First National Bank Alaska, which also questioned the two week turnaround.
Junior Achievement of Alaska
ex A. Rock Sr.—president and CEO of Arctic Slope Regional Corporation (ASRC)—knew from a young age that he wanted to support and build his community and has taken on many roles in his personal and professional lives to that end. Below, Rock shares a few of his experiences in the business community and some insights on how we can prepare the youth of today for the world they’ll work in.
Alaska Business: How did you get your start?
Rex A. Rock Sr.: Interestingly, even as a very young man I knew I wanted to serve my community at some capacity. I remember being in grade school and telling my friends that what I wanted to do when I grew up is be the president and CEO of Arctic Slope Regional Corporation.
Junior Achievement of Alaska
A Inspire is a one-of-a-kind virtual career exploration event for middle and high school students in Alaska. This unique opportunity for hundreds of local businesses from across the state shows students what a day in the life of someone with their job looks like, how students can get that job, and what students need to do for the duration of their school career to be successful in that job. JA Inspire also features universities, apprenticeship programs, trade schools, and internships so once students are “inspired” they can gather the information they need on how to achieve their goals.
- Educate your future workforce about careers and your company through videos, brochures, and presentations.
- Excite students about your company story by delivering a live webinar and hosting a Q&A.
- Measure performance with detailed statistics e.g. visits, applications, etc.
- Display current or upcoming job opportunities with detailed descriptions.
- Chat with participants from across the state to answer questions about careers and your company, all without leaving your home or office.
A Inspire is a one-of-a-kind virtual career exploration event for middle and high school students in Alaska. This unique opportunity for hundreds of local businesses from across the state shows students what a day in the life of someone with their job looks like, how students can get that job, and what students need to do for the duration of their school career to be successful in that job. JA Inspire also features universities, apprenticeship programs, trade schools, and internships so once students are “inspired” they can gather the information they need on how to achieve their goals.
- Educate your future workforce about careers and your company through videos, brochures, and presentations.
- Excite students about your company story by delivering a live webinar and hosting a Q&A.
- Measure performance with detailed statistics e.g. visits, applications, etc.
- Display current or upcoming job opportunities with detailed descriptions.
- Chat with participants from across the state to answer questions about careers and your company, all without leaving your home or office.
lmost one in four American adults will experience a diagnosable behavioral health condition this year, ranging from anxiety and depression to post-traumatic stress disorder to alcohol and opioid misuse. Prior to the pandemic, 39 percent of Americans were suffering from mental health distress, with 31 percent of people experiencing negative mental health conditions also suffering from an addiction. With the onset of COVID-19, the situation is only expected to get worse.
These conditions affect every aspect of a person’s life, and business owners, managers, and human resource departments must prepare for how they might also affect the workplace.
“Many employers find it difficult to deal with mental health conditions; they don’t know how to talk about it or how to provide accommodations for these employees. Human resources decision makers are not always confident in how to recognize or deal with these problems,” said Dan Jolivet, workplace possibilities practice consultant at The Standard, during a recent webinar titled “The Future of Behavioral Health in the Workplace” hosted by the Alaska SHRM State Council. “Making things even more difficult, workers often hide these issues due to stigma, shame, or fear.”
- Locally owned for almost 50 years
- New pediatric department
- Telemedicine appointments now available – consult with your provider from the comfort of home
Dr. Buck
Family Medicine
Desiree
Pediatrics
Dr. Laufer
Pediatrics
Normajean
Physical Therapy
- Locally owned for almost 50 years
- New pediatric department
- Telemedicine appointments now available – consult with your provider from the comfort of home
Family Medicine
Pediatrics
Pediatrics
Physical Therapy
n June 20, 1977, first oil from the massive Prudhoe Bay oil field flowed into TAPS. It was the first trickle of the 24 billion barrels of conventional oil estimated to be in the oil field, of which 9.6 billion barrels was thought to be technically recoverable.
Four decades later, more than 12 billion barrels of oil have been produced at Prudhoe Bay alone, with billions more produced from satellite fields and other areas on the North Slope. That increase in technically recoverable oil (from 40 to 60 percent) is due to several factors, including improved drilling technology, better mapping, and the use of production enhancements such as water and natural gas injection.
That still leaves a lot of oil in the ground at Prudhoe Bay, not to mention other areas of the North Slope—some of it in deposits of heavy, viscous oil and shale oil that are more difficult to extract and process, according to the Resource Development Council (RDC). But oil companies on the North Slope are actively looking for and implementing new ways to bring that oil to market.
Scott Montgomery, a professor at The Henry M. Jackson School of International Studies at the University of Washington, writes: “Oil companies have ways of being nimble in hard times, such as selling assets, adjusting production levels, and seeking mergers. Now rapid innovations in drilling, seismic imaging, and data processing allow well-run companies to cut costs in multiple areas.”
-40°F SO YOU CAN GET THE JOB DONE
Fairbanks (907) 458-9049
Williston (701) 774-5312
Ice Roads
ith only a fraction of its roads paved and many parts of the state disconnected from the road system altogether, much of Alaska is only accessible by air or sea—options that are both costly and weather-dependent.
For companies that extract and deliver Alaska’s natural resources to market, access to the state’s most remote areas is a necessity, and as the saying goes, necessity is the mother of invention. There are continuing statewide efforts to create infrastructure to get people and things where they need to be. Part of that innovation involves using ice roads, which give companies the ability to transport equipment across large swaths of otherwise impassable terrain.
When experience
meets ingenuity
- Safe, cost effective solutions to the most challenging projects
- From the Arctic to the Gulf Coast
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- Safe, cost effective solutions to the most challenging projects
- From the Arctic to the Gulf Coast
- Full facility removal, asbestos, remediation, waste management, demolition and site work
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but essential transportation
service
ruckers in Alaska joke that the only thing here not delivered by truck is a baby. With only one road connecting Alaska to the Lower 48, most goods—with the notable exception of seafood—end up coming across the docks. And one segment of the transportation industry that is crucial to getting those items from port to door is drayage—a logistical service focused on trucking goods a short distance to retail companies or consolidators.
“Half of that cargo stays in the Anchorage area and the other half gets delivered to destinations outside of Anchorage along the road and rail system within the state,” Port of Alaska Director Stephen Ribuffo says.
Not all that tonnage relies on drayage services, as pipeline-delivered refined petroleum and cement moved by train car are handled differently. Goods moved through drayage services include most items Alaskans expect to see in retail stores, as well as construction materials and other essentials.
matson.com | foodbankofalaska.org
-1% change from previous month
Source: Alaska Department of Natural Resources
24% change from previous month
Source: Alaska Department of Natural Resources
5.9% Unemployment
Source: Alaska Department of Labor and Workforce Development
As the TFYS director, Johnson provides direct oversight of all department staff and the planning, development, and implementation of the Tribe’s Indian Child Welfare Act (ICWA), elderly services, and wellness programs and activities. Johnson received a bachelor’s in social work and a master’s in community psychology from UAF. She previously served as the program manager of Tanana Chiefs Conference’s Child Protection Program. She also worked as a behavioral health clinician and became a licensed professional counselor before returning to work in child welfare.
Alaska Trends
ow Alaska approaches PK-12 education is outlined in Alaska Statute 14.03.015: “It is the policy of this state that the purpose of education is to help ensure that all students will succeed in their education and work, shape worthwhile and satisfying lives for themselves, exemplify the best values of society, and be effective in improving the character and quality of the world about them.”
Providing Alaskan students access to quality educational opportunities is an ongoing challenge, and the Alaska Department of Education and Early Development’s (DEED) role in achieving that goal is to provide leadership support, resources, and information.
For Alaska Trends this month, we selected data from DEED to provide a big picture view of youth education in the Last Frontier. For more data and information on the state’s education efforts, visit education.alaska.gov.
At a Glance
Sisters of Treason by Elizabeth Fremantle; The Jungle by Upton Sinclair; and Becoming a Leader: Nine Elements of Leadership Mastery by Al Bolea and Leanne Atwater.
What movie do you recommend to everyone you know?
I’m a big Lord of the Rings fan.
What’s the first thing you do when you get home after a long day at work?
Typically, it would be getting one or two of the dogs and either going for a walk or going for a cross-country ski if the skiing is really good… Right now, coming in and not turning on any media, picking up a book, and maybe pouring a nice glass of red wine. [Editor’s note: Bell, who lives in Juneau, was working in Anchorage at the time of the interview.]
If you couldn’t live in Alaska, what’s your dream locale?
I had the opportunity to travel in Patagonia a year and a half ago and hike, and I would love to go back… [or] Iceland: the natural beauty, the people, the connection to the culture.
If you could domesticate a wild animal, what animal would it be?
So, we’re not talking about my husband? [She laughs.] A large cat, something like a panther or a leopard.
At a Glance
Sisters of Treason by Elizabeth Fremantle; The Jungle by Upton Sinclair; and Becoming a Leader: Nine Elements of Leadership Mastery by Al Bolea and Leanne Atwater.
What movie do you recommend to everyone you know?
I’m a big Lord of the Rings fan.
What’s the first thing you do when you get home after a long day at work?
Typically, it would be getting one or two of the dogs and either going for a walk or going for a cross-country ski if the skiing is really good… Right now, coming in and not turning on any media, picking up a book, and maybe pouring a nice glass of red wine. [Editor’s note: Bell, who lives in Juneau, was working in Anchorage at the time of the interview.]
If you couldn’t live in Alaska, what’s your dream locale?
I had the opportunity to travel in Patagonia a year and a half ago and hike, and I would love to go back… [or] Iceland: the natural beauty, the people, the connection to the culture.
If you could domesticate a wild animal, what animal would it be?
So, we’re not talking about my husband? [She laughs.] A large cat, something like a panther or a leopard.
Off the Cuff
usan Bell is the Director of McKinley Research (formerly McDowell Group), which has provided quality research to Alaskans for more than forty years. “We’re working in data, we’re answering questions, we’re finding solutions—but what’s exciting is when we’re helping clients make a decision about an investment or a decision or a program that helps them go forward,” Bell says of what she enjoys most about her work. She currently lives in Juneau with her husband, Bob Koenitzer.
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